Xavi has a devil of a hit on his hands…
The 19-year-old Mexican American singer-songwriter is starting off 2024 in a big way, earning his first No. 1 on a Billboard chart, as his single “La Diabla” tops the Hot Latin Songs chart dated January 6.
The song rises 4-1 to become the first champ of the year on the multi-metric ranking.
“Super grateful with everyone and the whole team; we’ve been doing everything with love, giving it our all to keep pushing our music and culture to new heights,” Xavi tells Billboard.
“La Diabla” takes the lead on Hot Latin Songs as the week’s Greatest Gainer in streams and sales.
The song logged 11.1 million official U.S. streams in the tracking week of December 22-28, according to Luminate; that’s a 24% gain from the week prior.
Plus, the sum pushes the track 4-2 on Latin Streaming Songs. Although sales still account for a negligible amount, “La Diabla” jumps 10-4 on Latin Digital Songs Sales with a 43% increase.
With “La Diabla,” Xavi earns his second top 10 on Hot Latin Songs, which blends airplay, digital sales, and streaming activity. The new champ joins “La Víctima” which advances 7-5 with 7.4 million official streams during the same tracking week.
Further, the singer-songwriter also makes progress through two other tracks: “Poco a Poco,” with Dareyes De La Sierra, jumps 26-18 and “Modo DND,” with Tony Aguirre, lifts to its new No. 21 peak.
Thanks to “La Diabla,” released November 30 via Interscope, the record label returns to No. 1 on Hot Latin Songs for its first champ of the year. Karol G and Peso Pluma’s “Qlona” was the label’s last leader, completing a fifth week at No. 1 on the October 14-dated ranking.
On a global scale, “La Diabla” takes Xavi to his highest-charting effort on Billboard Global Excl. U.S., peaking at No. 23. While the track dips 32-33 on Billboard Global 200, “La Víctima” climbs 79-64.
Elsewhere, Xavi stands strong leading the Latin Songwriters chart for a fourth consecutive week, tying with Ivan Cornejo for the fifth-most weeks in charge among regional Mexican soloists.
Both rank behind Peso Pluma’s 20 weeks at No. 1, Eslabon Armado’s Pedro Tovar with a 10-week domination, and DannyLux with six weeks atop.
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