Joe Ojeda Launches Solo Career with New Single “Dueña de tu Cama”

Joe Ojeda proves it’s never too late to kick start your career…

The Latino singer, who kicked off his music career in the ‘80s as part of Texas-based duo The Bad Boyz alongside Pete Astudillo, kicks off his solo music career with his debut single “Dueña de tu Cama” in collaboration with Victoria La Mala, Yorch, and former Los Dinos guitarist and Grammy-winning artist, Chris Perez.

Joe Ojeda

After being discovered by Abraham Quintanilla Jr., both Ojeda and Astudillo officially formed part of Selena y Los Dinos in 1988. The self-taught musician was Selena’s keyboard player until her untimely death in 1995.

“It’s been a while but I’m happy to be doing my solo project,” he tells Billboard of his edgy hip-hop-infused cumbia track.

“I always carry music in my heart and what inspires me is my family, my two daughters, my wife, and my good friends,” he notes. “I’ve always been a fan of cumbia. It’s a contagious rhythm that you can fuse with different elements so that a new sound is born.”

In “Dueña de tu Cama,” Ojeda married traditional cumbia melodies with a touch of urban-pop and rock. The track comes on the heels of all four artists teaming up for the powerful corrido, “Nuestra Tierra,” part of Victoria La Mala’s EP Soy Mala.

“The chemistry is amazing,” he admits. “Everybody brings something different to the table and that works out in a good way. When you get different ideas, you know something good is bound to happen. ‘Dueña de tu Cama’ came out better than I envisioned.”

 

But Ojeda didn’t exactly disappear after Selena’s passing.

He actually co-wrote and co-produced songs for many artists including Veronica Castro, Chris Perez, and Jennifer y Los Jetz, to name a few. Most notably, he co-penned Astudillo’s heartfelt “Como Te Extraño,” which peaked at No. 2 on both Hot Latin Songs and Latin Airplay charts dated January 13, 1996. On the Regional Mexican Airplay chart, it was No. 1 for 10 weeks starting Nov. 18, 1995.

“It was such an honor to be onstage with Selena. I’m very grateful and fortunate,” he says. “It’s a huge inspiration that I take with me. Being one of Los Dinos taught me a lot and how to go about my own music career. I know she would be so proud of me and my No. 1 fan. I can imagine her big charismatic smile, asking me to join ‘Dueña de tu Cama.’ I feel that she’s always supporting me.”

Ojeda, who still keeps in touch with all of Los Dinos members, says his new career venture will be inspired by artists like Los Angeles AzulesRicky MartinManáLos Intocables, and even Post Malone and Bad Bunny.

“I was born on the border, so I connect with mariachi, rock, and romantic ballads,” he explains. “I can get a piece of each genre and create a fresh sound. It’s time to bring cumbia back!”

Up next, Ojeda will drop the official music video for “Dueña de tu Cama” and plans on releasing more collaborations. “Thanks to all of Selena’s fans who support my career and motivate me to continue making music,” he concludes.

Victoria La Mala Returns with New Album “Soy Mala”

Victoria La Mala is breaking bad

The Mexican singer/songwriter has made her triumphant return to music with her EP Soy Mala, home to eight saucy collaborations and one solo track.

Victoria La Mala, La Mala

On the set, the Mexican singer lets her true colors shine, incorporating mariachi, cumbia, corridos, reggaeton, and hip-hop, genres that have shaped her musical sound. “I feel that I’ve been put in a box for so many years,” she admits to Billboard. “It was either I did something super traditional but I couldn’t do fusions. I am more than that.”

Creating what came from her heart, La Mala penned songs about self-worth (“Cabrona”), female empowerment (“Tenme Miedo”), and immigrant struggles as heard in “Nuestra Tierra (Our Land)” with Chris Perez, Joe Ojeda, and Yorch.

Standout tracks include the opening “Nada De Ti” featuring the all-female mariachi Flor de Toloache and the Western-tinged “Sexo Debil” in collaboration with Chiquis.

“I did the fusions I wanted to do, not thinking about anything other than feeling and creating,” she adds. “Every song I wrote or co-wrote and it marks a new stage of my career.”

Victoria La Mala & Chiquis Team Up for Women’s Empowerment Anthem “Sexo Debil (TNMDQH)”

Victoria La Mala is empowering women with her latest single…

The Mexican singer has teamed up with Chiquis, whom she met about six years ago, for their first-ever collaboration “Sexo Debil (TNMDQH).”

Victoria La Mala & Chiquis

“I wrote the song a couple of years ago with Claudia Brant,” La Mala tells Billboard. “I was holding on to it for a while because I loved it so much and it meant so much to me.”

“Sexo Debil (TNMDQH),” short for “tu no me dices que hacer” is a Western-tinged corrido that fuses to an infectious cumbia melody towards the middle. It’s an anthem to remind women that they are in no shape or form the weakest sex.

“Every word we wrote was something that was told to me,” she adds. “I wanted to let women feel that they are empowered, have control of their lives and that they can do whatever they want.”

For the track, La Mala reeled in Latin Grammy winner, Chiquis, because “she’s such a strong woman and she’ll be able to relate.”

“Us women who are in this industry understand how hard it can be and the discrimination that happens,” Chiquis notes. “I love what Victoria did on this song because it comes from the heart. She’s really embracing who she is, she’s hip-hop, she’s Regional, she’s a little bit of everything and I love that she did something different. This song gives women power and reminds them that they can do whatever they want.”

In the music video, both Mexican artists are just as unapologetic and fierce as the track.

“I’m obsessed with this video! We had so much fun and I think it reflects that,” La Mala says. “I wanted to do this whole late ‘90s, early ‘00s aesthetic because I grew up with that. We filmed it in a day and we got to hang out with each other and let loose.”

With the release of “Sexo Debil,” part of Soy Mala EP coming out on May 5th, both La Mala and Chiquis hope to encourage more and more women in Regional Mexican to collaborate.

“Why can’t we get together the way Becky G and Natti [Natasha] collab? I want that in our genre so now it’s happening and hopefully it keeps on going,” Chiquis expresses.

“We’re the generation that’s doing it!” La Mala agrees. “There’s space to support all the women and grow together. We’re more unstoppable that way.”

Victoria La Mala Releases Immigrant Rights-Themed Charity Single “Corazon Valiente”

Victoria La Mala is raising her voice to raise awareness for the plight of migrant families separated at the border…

The Mexican singer, an up and coming regional Mexican singer/songwriter signed to Roc Nation Latin, not only marched in support of reuniting families last month.

Victoria La Mala

She also wrote “Corazón Valiente” with Claudia Brant in the wake of the government’s decision to rescind DACA.

“You risked so much searching for a dream, how can they tear it away like that?” La Mala asks in her song, inspired in part by her own immigration experience when she moved from Mexico to the U.S. at eighteen years old.

“All of us come here looking for a better life, a dream, and it’s terrible to be treated like possible criminals,” she tells Billboard. “In my family, many who came without papers have gone on to become doctors, attorneys, even mayors of their towns. This is an issue of humanity, not politics.”

In tandem with the song’s release, La Mala has launched a Facebook fundraising campaign called “Corazon Valiente” to raise money for the RAICES Foundation, a nonprofit providing legal services to immigrant children, families and refugees.

The song, produced by Brant and Ezequiel “Cheche” Alara, has been released on Roc Nation.