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Eugenio Derbez Renews First-Look Deal with Pantelion Films

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It’s a special re-up for Eugenio Derbez…

Following the impressive U.S. box office returns of the 54-year-old Mexican comedian’s English-language debut How to be a Latin Lover, Lionsgate-Televisa joint venture Pantelion Films has renewed its first-look deal with Derbez and producing partner Benjamin Odell’s production company, 3Pas Studios. The companies originally inked a first-look pact in August 2014.
Eugenio Derbez

The comedy about a gold-digging Lothario getting his comeuppance stars Derbez, Salma Hayek and a clutch of American actors led by Raquel Welch, Rob Lowe, Rob Corddry, Kristen Bell and Rob Riggle.

Ken Marino’s directorial feature debut grabbed the number two slot at the box office the weekend of April 28, grossing $12 million on just 1,118 screens. Its opening weekend audience was 89% Hispanic.

“It has always been our goal to reach deep into the acculturated Hispanic market,” said Pantelion CEO, Paul Presburger, adding: “I think we also accomplished what we have always wanted to do, which is to start bridging across acculturated Latinos to the general market.”

The deal renewal reflects Lionsgate’s commitment to underserved Hispanic audiences in the U.S. Lionsgate CEO Jon Feltheimer has long been a strong advocate for Pantelion and its initiatives.

“We are really happy to continue our relationship with Pantelion, Lionsgate and Televisa,” said Odell, adding: “They provide us very strong support but allow us a lot of creative freedom as we continue to strengthen the 3pas Brand and expand both into the mainstream and internationally. We couldn’t think of better partners.”

How to be a Latin Lover is Pantelion’s second breakout hit with Derbez after his directorial debut Instructions Not Included, which became the highest-grossing Spanish-language film ever released in the U.S. ($44 million) and the highest-grossing Mexican film in Mexico ($48 million). Televisa’s distribution arm Videocine releases the comedy in Mexico May 5 on more than 3,000 screens. Hayek will be at the premiere Wednesday in Mexico City.

Founded some two years ago by Derbez and former Pantelion executive Ben Odell, 3Pas Studios has a packed slate of comedies in development.

Next out of the gate is Overboard, a remake of Garry Marshall’s ‘80s comedy starring Goldie Hawn and Kurt Russell. Comedy is slated to start principal photography May 23 in Vancouver with Anna Faris starring opposite Derbez.

Aside from remakes of French comedy The Valet and Korean comedy Miss Granny and live action comedy Ponce, 3Pas is also producing animated feature La Familia Peluche, based on Derbez’s popular live action TV show that aired on Univision and Televisa.

Pantelion is also collaborating with Televisa and Starz on the series Teresa, based on the popular telenovela, and gearing up for the July launch of the still-unnamed streaming movie service with partners Univision and Hemisphere Media.

Derbez’s 3Pas Studios Extends First-Look Deal with Universal Television

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Eugenio Derbez is staying Universal…

The 54-year-old Mexican television actor and filmmaker’s 3Pas Studios, which has had a first-look with Universal Television since last year, just extended his agreement with the studio for another year.

Eugenio Derbez

The deal comes after he and his business partner Ben Odell set up two comedy projects last season: one at NBC (The Great Brown Hope) and the other at ABC (Don’t Judge Me).

3Pas Studio, based in Santa Monica, also has a first-look deal with Lionsgate’s Pantelion Films and recently set up their first film there: How to Be a Latin Lover in which Derbez stars along with Salma Hayek, Rob Lowe, Kristen Bell, Raquel Welch, Rob Riggle, Linda Lavin, McKenna Grace, Renee Taylor, Rob Huebel and Michaela Watkins.

Written by Chris Spain and Jon Zack, the film is being directed by The State alum and Wet Hot American Summer co-star Ken Marino.

Other projects 3Pas has in development include Ponce written by Max Botkin, about the Spanish explorer Juan Ponce de León and his search for the fountain of youth although set in modern-day America; The Valet, a remake of the 2006 French comedy; and the animated Speedy Gonzalez at Warner Bros.

“I couldn’t be happier to be spending another year with Universal,” Derbez said. “The team has been a true pleasure to collaborate with, and I am excited about what’s to come.”