Edwin Castro Signs with Creative Artists Agency (CAA)

Edwin Castro has new representation…

The 30-year-old Mexican American Twitch streamer has signed with Creative Artists Agency (CAA) for representation in all areas.

Edwin CastroCastro is best known for his soccer-themed content including FIFA.

He averages 30,000 concurrent live viewers on the Amazon-owned platform and has over 3.5 million followers.

Castro is also active on YouTube and social media channels.

A sports enthusiast, Castro attends major sporting events annually such as WWE, F1, NFL, NBA and MLB.

Among his work with brands, Castro has collaborated with 7-Eleven, Gillette, Electronic Arts and Turtle Beach. Earlier this year, he was seen in a McDonald’s Super Bowl commercial.

Ally Brooke to Help Recognize Student Athletes During NFL’s Sports & Fitness Youth Awards

Ally Brooke will help celebrate some stellar student athletes…

In celebration of Super Bowl LVI Week, the 28-year-old Mexican American singer and former Fifth Harmony band member will serve as a special guest at the NFL’s Sports & Fitness Youth Awards, presented by the NFL and the Hispanic Heritage Foundation.

Ally BrookeAlly Brooke will form part of the event to recognize 10 student-athlete leaders, who’ve been selected among a pool of nearly 30,000 applicants.

Last week, Ally Brooke returned with her second single in Spanish, carrying a message about the strength of love in “Por Ti.” The song has reached No. 21 on the iTunes Latin chart and no. 1 on iTunes Ecuador.

The NFL’s Sports & Fitness Youth Awards will take place on February 8 at the LA Convention Center.

Tony Romo Developing Football Drama Series for Showtime

Tony Romo is bringin’ the drama to the small screen…

The 41-year-old former Dallas Cowboys quarterback and current NFL analyst is teaming up with star Chace Crawford, executive producer and Showtime to develop a football drama.

Tony RomoThe series, currently in the early stages of development at the ViacomCBS-owned network, follows a fictitious first family of football and the players, coaches, and power brokers behind the high stakes world of America’s biggest professional sport.

The network is searching for a writer for the untitled project, which comes from eOne, where Comins and his Creative Engine Entertainment is based.

Romo and Crawford are brothers in law. Romo, who is currently an announcer for CBS after spending 14 seasons with the Cowboys, is married to Crawford’s sister Candice.

The project has been described as a cross between Succession and Friday Night Lights.

Jhené Aiko to Perform “America the Beautiful” at Super Bowl LVI

Jhené Aiko is preparing for a beautiful moment…

The 33-year-old part-Spanish and Dominican American Grammy-nominated singer and songwriter will perform “America the Beautiful” before the start of the game at Super Bowl LVI on February 13.

Jhené Aiko

Country star Mickey Guyton will sing “The Star-Spangled Banner” before the game, while Sandra Mae Frank, who plays Dr. Wilder on NBC’s New Amsterdamis set to perform both songs in American Sign Language on behalf of the National Association of the Deaf.

Also set to take the pregame stage is veteran gospel duo Mary Mary, who will accompanied by the LA Philharmonic’s Youth Orchestra Los Angeles on “Lift Every Voice and Sing.”

Zedd will serve as the pregame DJ.

NBC will telecast the Big Game from SoFi Stadium in Inglewood, California. The NFL championship will pit the hometown Los Angeles Rams against the AFC champion Cincinnati Bengals.

The game will also air on Telemundo and stream live on Peacock.

Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige and Kendrick Lamar will headline the Super Bowl Halftime Show. The quintet, which never have appeared together onstage, have 43 Grammys and 22 No. 1 albums among them.

Matt Araiza Announces Plans to Enter 2022 NFL Draft

Matt Araiza is entering the draft…

The 21-year-old Mexican American college football star, a punter for San Diego State and Ray Guy Award winner, has announced that he’ll be entering the 2022 NFL Draft after putting together one of the best punting seasons in college football history.

Matt Araiza“These past four years have been a blessing,” Araiza wrote on Twitter. “Thank you to my family and friends for all the years of support. With gratitude, I am announcing my decision to declare for the 2022 NFL Draft.”

Araiza, who had one year left of eligibility, set the record for punting average in a season with 51.19 yards per punt. He holds the NCAA record of punts of 50 yards or more with 39 and the record for punts of 60 yards or more with 18. He also had two punts of 80 yards or more this season, including an 86-yarder.

Matt AraizaAraiza is a former soccer player-turned kicker from San Diego who made the switch to football early in high school.

“When I made that transition, from soccer to football, it was because I wanted to be in the NFL,” Araiza told ESPN in November.

He said that he studies NFL kickers and models some of his approach after Jake Bailey, who currently kicks for the New England Patriots and has a similar background and body type to Araiza.

 

Araiza also was selected as a first-team All-American, which triggered bonuses for coach Brady Hoke and offensive coordinator Jeff Hecklinski.

Ozuna Teams Up with National Football League (NFL) for Special Latinx Content

It’s a touchdown for Ozuna.

In celebration of Hispanic Heritage Month, the 29-year-old Puerto Rican singer/songwriter has teamed up with the National Football League for special content geared towards Latinx NFL fans.

Ozuna

The NFL has introduced new partnerships, collaborations and activations that are “designed to celebrate la cultura Latina” throughout the NFL season, including working with Ozuna.

The Puerto Rican chart-topping artist joined the NFL to advise on its season-long content vision her career, music, love and upcoming projects.for reaching Latinx fans.

https://www.instagram.com/p/CT42HAGpG3l/

Additionally, Ozuna, along with NFL legend Victor Cruz, will be featured in the campaign and support promotional initiatives.

“I’m honored to be partnering with the NFL on such a groundbreaking new initiative to highlight the diversity of their fans, especially now during Latinx Heritage Month,” said Ozuna about the partnership. “For the NFL to acknowledge, support, and encourage our culture is meaningful.”

Karamo Brown to Play in This Year’s MLB All-Star Celebrity Softball Game

Karamo Brown is gettin’ in the game…

Major League Baseball has revealed the group of celebrities that’ll participate in the 2021 MLB All-Star Celebrity Softball Game next month, with the 40-year-old half-Cuban American television host, reality television personality, author, actor, and activist making the roster.

Karamo Brown

The game is scheduled to take place on July 11 at Coors Field ahead of the 2021 Midsummer Classic.

In addition to Karamo, who appears on Netflix’s Queer Eye, is part of a roster that includes rapper Quavo and pop star JoJo Siwa, who will play alongside former MLB players like CC Sabathia, Hunter Pence and Rockies legend Larry Walker.

It’s not just baseball players, either. DK Metcalf of the NFL‘s Seattle Seahawks and Derrick White of the NBA‘s San Antonio Spurs will participate.

Here are all of the 2021 MLB All-Star Celebrity Softball Game participants:

  • Quavo (rapper)
  • JoJo Siwa (pop star and dancer)
  • Steve Aoki (Grammy-nominated DJ and producer)
  • Ross Butler (actor)
  • Noah Beck (social media star)
  • Charles Melton (actor)
  • Residente (rapper, writer, filmmaker, and activist)
  • Blake Gray (social media star)
  • The Miz (WWE star)
  • Kane Brown (country music star)
  • Karamo (television host)
  • DK Metcalf (Seattle Seahawks wide receiver)
  • I.D (musician)
  • Derrick White (San Antonio Spurs guard)
  • CC Sabathia (former New York Yankees pitcher)
  • Jennie Finch (former softball pitcher)
  • Hunter Pence (former San Francisco Giants outfielder)
  • Larry Walker (former Colorado Rockies outfielder)
  • Vinny Castilla (former Colorado Rockies third baseman)

On July 11, some of baseball’s top prospects will play in the 2021All-Star Futures Games. Following the prospect showcase, the All-Star Celebrity Softball Game will take place.

The All-Star Celebrity Softball Game will feature former Colorado Rockies star third baseman Vinny Castilla and former reliever LaTroy Hawkins serving as the managers for the teams.

Alijah Vera-Tucker Selected by New York Jets in First Round of 2021 NFL Draft

Alijah Vera-Tucker is officially headed to the National Football League

The 21-year-old part-Latino offensive lineman is the No. 14 pick in the 2021 NFL Draft.

Alijah Vera-Tucker

Vera-Tucker was selected by the New York Jets in the First Round, the first Latino football player picked this year.

Vera-Tucker played tackle and guard at the University of Southern California (USC) for two seasons and was one of the best offensive linemen in the country.

He won the Morris Trophy in 2020 for being the nation’s best offensive lineman. Tucker was also a First-Team All-Pac 12 selection in 2020 and Second-Team All-Pac 12 in 2019.

Tucker secures the left side of the Jets’ offensive line, with Mekhi Becton anchoring down the left tackle position. This pick gives Zach Wilson, the Jets’ top pick, some much-needed protection.

 

Adrian Quesada’s Black Pumas to Perform at Next Week’s NFL Draft

Adrian Quesada’s music is on draft

The 43-year-old Latino producer and guitarist and his Grammy-nominated Black Pumas band mates will perform at next week’s NFL draft in Cleveland

Black Pumas

Quesada’s Black Pumas join a roster of performers that include the Grammy-nominated rock and soul duo Black Pumas and Cleveland’s own Machine Gun Kelly.

The league announced its musical acts for the second and third days of the draft, which is back on the road after being all virtual last year because of the COVID-19 pandemic.

A massive stage has been constructed near FirstEnergy Stadium and the Rock & Roll Hall of Fame to host the three-day event from April 29 to May 1.

Black Pumas will perform after the third round is completed on April 30. Their self-titled debut album was nominated as album of the year at the 2021 Grammy Awards.

Rockers Kings of Leon will help kick off the draft on April 29 before Commissioner Roger Goodell tells the Jacksonville Jaguars they are on the clock with the No. 1 overall pick.

Dany Garcia Among the New Owners of the XFL

It’s game on for Dany Garcia

The 51-year-old Cuban American businesswoman and producer, her former husband Dwayne Johnson and RedBird Capital Partners have bought the XFL, a twice-unsuccessful professional football alternative to the NFL fronted by WWE chief Vince McMahon, for $15 million.

Dany Garcia

Garcia and her business partners were selected as the winning bidder for the assets controlled by Alpha Entertainment, the parent company of the XFL.

The transaction is subject to bankruptcy court approval at a hearing this Friday. Assuming that closing conditions are satisfied, the acquisition is expected to close on or shortly after August 21.

In announcing the deal, Garcia and her fellow projected new owners said they have secured “the ability to option live entertainment intellectual property for further expansion across sports, live events and original entertainment programming.”

The XFL, which had two single-season attempts to go up against the NFL, one in 2000 and the second this year, was fronted by McMahon and the WWE, which owned a 23.5% stake in the league. After starting its season in February, the XFL was forced to shut down due to COVID-19 in March. It filed for bankruptcy in April.

“For Dwayne, Gerry and myself, this property represents an incredible opportunity. It is the confluence of great passion, tradition and possibility” Garcia said. “Sports and entertainment are the foundations of the businesses I have built. Melding our expertise combined with our commitment to deliver exciting and inspiring unique content, has us all focused on developing the XFL brand into a multi-media experience that our athletes, partners and fans will proudly embrace and love.”

Johnson has a connection to the sport, having played college football at Miami.

“The acquisition of the XFL with my talented partners, Dany Garcia and Gerry Cardinale, is an investment for me that’s rooted deeply in two things – my passion for the game and my desire to always take care of the fans,” Johnson said. “With pride and gratitude for all that I’ve built with my own two hands, I plan to apply these callouses to the XFL, and look forward to creating something special for the players, fans, and everyone involved for the love of football.”

Jeffrey Pollack, president and COO of the XFL, called it a “Hollywood ending” to the process of seeking a sale.

Garcia and Johnson are co-founders of Seven Bucks Companies, a multi-platform enterprise pioneering original content for television, film, emerging technologies and digital networks.

RedBird was founded by former Goldman Sachs partner Cardinale. He has orchestrated a range of major sports deals over the past 20 years involving his clients and teams like the New York Yankees, Dallas Cowboys as well as leagues like the NFL.

The XFL was the latest in a long line of failed attempts to dislodge the NFL from its perch as the No. 1 sports league in America. Football fans haven’t tuned in en masse for leagues like the Alliance of American Football, the United States Football League or the World Football League.

The first XFL season, in 2000, provided a brief summertime splash in the ratings for NBC, which was a part-owner of the league at the time, before quickly fading.

The latest iteration of the XFL differed from the first attempt in that it didn’t try to amp up the violence or present more scantily clad cheerleaders. Kickoffs, a routine feature of games that experts have linked to high rates of concussions, underwent a dramatic change in the XFL, with teams lining up close to each other so as to eliminate running-start collisions. Other innovations included microphones on the sidelines, enabling fans to follow the game in more detail.