Jim Acosta Signs with William Morris Endeavor (WME) for Representation

Jim Acosta has new representation…

The 54-year-old half-Cuban American broadcast journalist, a former chief White House correspondent and anchor for CNN, has signed with William Morris Endeavor (WME) for representation.

Jim AcostaAcosta joined CNN in 2007 after beginning his career in local radio and television and with CBS News, where he covered issues including the 2004 presidential election, the Iraq War and Hurricane Katrina.

He covered Barack Obama and Hillary Clinton’s campaigns for the 2008 presidential election at the beginning of his time at CNN before becoming a national political correspondent and covering Mitt Romney’s 2012 presidential campaign.

He was promoted to senior White House correspondent during Obama’s second term as president, then became chief White House correspondent in 2018, during Donald Trump’s first term as president.

Acosta left CNN in January of this year, and has since pivoted to doing independent journalism on Substack, where he has more than 300,000 subscribers, more than 10,000 of which are paid.

There, he does daily live broadcasts, having featured guests including Pete Buttigieg and Leader Hakeem Jeffries.

On Tuesday, he hosted his first in-person event, a town hall featuring Don Lemon and Michael Cohen.

WME will work with Acosta on building out his independent journalism business through additional partnerships, digital distribution and live events.

Bella Thorne Launching Content Management Company, Content X, Targeting Social Media Influencers

Bella Thorne is expanding her influence(rs)…

A new content management company targeting social media influencers is being formed by the 23-year-old half-Cuban American actress and longtime manager Thor Bradwell.

Bella Thorne

Content X will manage social media influencers and their social media accounts with the goal of building profitable profiles. It’ll also provide expertise in navigating the ever-changing social media universe. The algorithms of YouTube keep changing choosing best YouTube likes marketing company is important.

The venture will see Thorne act as the creative director in charge of all content. Talent manager Tamara Thorne and Michael Cohen will act as co-heads of development.

Thorne has actively leveraged social media, including the adult content site OnlyFans.com, which she crashed last summer.

The announcement called Thorne “a rising mogul. Everything she touches is successful, from being a bestselling author and entrepreneur.” It went on to state that Thorne was an early adopter of social media and built successful platforms.

“I’m excited to create Content X for this generation’s young creative forces and their social medium platforms.,” Thorne said in the statement. “Content X will also specialize in identifying young writers, directors, etc. on social media to give them a platform to develop their skills, etc.”

Thorne has been active during the pandemic. Her movie, Infamous was the first movie during quarantine to be released in drive-in theaters as well as VOD, and the film opened as the #1 theatrical release.  Thorne recently shot the indie film Habit from the producer of Mudbound, and is set to star in director Mitzi Peirone’s post-apocalyptic thriller The Uncanny. She’ll also star opposite Oscar winner Melissa Leo in the thriller, Measure of Revenge (TBD 2021).

She recently wrapped the indie teen movie Times Up, which she stars in with her real-life love, musician, Benjamin Mascolo (TBD 2021).