Tag Archives: Humberto G. Garcia

Canelo Alvarez Named an Executive Producer on “The Long Game”

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Canelo Alvarez is embracing his artistic side…

The 33-year-old Mexican boxing great and entrepreneur will serve as an executive producer on the film, The Long Game, which earned the SXSW Narrative Spotlight Audience Award in 2023.

Canelo AlvarezThe feature, directed by Julio Quintana, opens in theaters nationwide on April 12.

The Long Game, inspired by the book Mustang Miracle written by Humberto G. Garcia, follows the true story of five young Mexican American caddies in 1955 who created their own golf course in the middle of the South Texas brush country. Despite outdated and inferior equipment and no professional instruction to begin with, they would go on to compete against wealthy, all-white teams and win the 1957 Texas State High School Golf Championship.

It stars Jay Hernandez, Dennis Quaid, Cheech Marin, Julian Works, Paulina Chavez, Jaina Lee Ortiz, Brett Cullen and Oscar Nuñez. Quintana penned the script alongside Jennifer C. Stetson and Paco Farias.

The Guadalajara-born boxing star is an avid golfer himself and has his golf apparel line “No Golf, No Life” collection.

“From the first time I saw The Long Game I was inspired to give whatever support was needed. I connected with The Long Game on so many levels and I am excited for the public to know more about true stories within the history of sports that haven’t been told.” Alvarez tells Deadline in a statement.

He added, “I’m proud to be part of a team that is sharing the story of five Mexican-Americans with determination, drive and passion to create their own journey. This film is an inspiration for the golf community and the world.”

Mucho Mas Media and Bonniedale Entertainment teamed up to release the film in theaters.

“We are thrilled to have Canelo come on board The Long Game and bring his insight, passion and voice to help get the word out about this powerful and inspirational movie. Not unlike the film, Canelo’s journey is symbolic of a true underdog story,” shared MMM Co-Founder Javier Chapa.

Jay Hernandez to Star in Film Adaptation of Humberto G. Garcia’s Book “The Mustang Miracle”

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Jay Hernandez isn’t afraid to play the long game…

The Mexican actor and Magnum P.I. actor will star in the film adaptation of Humberto G. Garcia’s book The Mustang Miracle.

Jay HernandezMucho Mas Media, Endeavor Content and Bonniedale will finance and produce the inspirational period golf feature, which will be named The Long Game. Physical production will begin this month.

In addition to Hernandez, The Long Game will also star Jaina Lee Ortiz, Dennis Quaid and Julian Works.

Based on a true story set in mid-1950s Texas, the film spotlights five young Mexican-American caddies at a local, exclusive golf club where the discriminatory laws of the era forbade them from playing. Out of their love for the game, they created their own homemade course in the Texas desert and, with the help of a resilient Latino coach, went on to overcome the challenges of racism and discrimination to beat the wealthy, all-white teams to win the 1957 Texas State High School Golf Championship.

“As a company committed to celebrating and telling meaningful stories about the Latinx community across all platforms, we are fortunate to be able to reteam with Endeavor Content, Bonniedale, and Julio to bring this moving story to life,” said Mucho Mas partner and producer Javier Chapa.

Chapa will produce with Bonniedale’s Quaid, Laura Quaid, and Ben Howard along with Marla Quintana. Jay Hernandez, Phillip Braun, Jason Gerber, and Simon Wise will serve as executive producers alongside Bruce Barshop and Vincent Cordero.

The project reteams the producers and director behind the 2021 hit Netflix Original drama, Blue Miracle, starring Quaid.

“We could not be happier than to reteam with our Blue Miracle partners on this ‘50s-era story that personifies strength, guts, and determination by the young men the film is based on. Their inspiring triumph to overcome prejudice and break barriers has inspired golfers of color, both professional and amateur, for decades to come,” stated Ben Howard, Producer and Partner at Bonniedale.

Julio Quintana will direct from a screenplay by Quintana, Paco Farias, and Jennifer C. Stetson.

“We are deep fans of Julio’s work and are inspired by his dedication to telling authentic and grounded Latino stories, especially those pivotal, game-changing events that are excluded from history,” said Cristina Garza and Dan Guando, SVP’s TV & Film Development and Production, Endeavor Content.