Netflix to Premiere Season 2 of JJ Soria’s “Gentefied” in November

JJ Soria is returning to East L.A. in November…

Netflix’s half-hour Latinx dramedy Gentefied, starring the 40-year-old Mexican American actor, is returning for Season 2 on November 10.

Gentefied

From creators Marvin Lemus and Linda Yvette Chávez, the series follows East Los Angeles Latinos on their respective and collective search for the American Dream.

Season 2 picks up after the emotional debut season’s finale that saw Erik Morales (Soria) and his girlfriend Lidia (Annie Gonzalez) welcome a daughter, Delfina. As Erik realizes his grandfather Pops (Joaquin Cosio) is missing from the hospital celebration, it is revealed that he has been arrested for an outstanding warrant and his beloved pick-up truck is being impounded.

The streamer teases the return will tackle Erik and his cousin Chris’s (Carlos Santos) struggle to keep Pops in the country while dealing with new love, new babies, estranged fathers, and tracking down Bad Bunny at a Halloween party. They’ll fight to thrive, but along the way will question where they truly belong in a world made up of borders, family separation, and the potential loss of their beloved taco shop, Mama Fina’s.

Gentefied is a Netflix production also starring Karrie Martin Lachney, Julissa Calderon; and newly added season 2 cast Melinna Bobadilla, Manuel Uriza, Ivana Rojas, and Clarissa Thibeaux.

The series is executive produced by Lemus, Chávez, Charles D. King, Marta Fernandez of MACRO, America Ferrera of Take Fountain, Aaliyah Williams, Kim Roth, and Teri Weinberg of Yellow Brick Road.

America Ferrera to Star in AppleTV+’s Limited Series “WeCrashed”

America Ferrera is returning to (We)work

The 37-year-old Honduran American actress/producer and Emmy winner will star in WeCrashed, the AppleTV+ limited series about the greed-filled rise and inevitable fall of WeWork, one of the world’s most valuable startups, and the narcissists whose chaotic love made it all possible.

America Ferrera

Ferrera, who starred in Ugly Betty and Gentefied, will portray Elishia Kennedy, a brilliant young entrepreneur seduced into joining WeWork, whose life is turned upside down as a result.

Previously announced cast includes Jared Leto and Anne Hathaway.

The limited series is created and written by showrunners Lee Eisenberg — as part of his overall deal with Apple TV+ — and Drew Crevello, who also serve as EPs along with Requa, Ficarra, Charlie Gogolak and Natalie Sandy. Emma Ludbrook will executive produce alongside Leto through their Paradox production company. Wondery also will executive produce.

Ferrera most recently wrapped on Season 2 of Netflix’s Gentefied, where she returned as executive producer and director. Episodes are set to be released later in 2021. Up next for the Latinx multihyphenate is the big-screen adaptation of Erika Sánchez’s New York Times bestselling novel, I Am Not Your Perfect Mexican Daughterwhere she’ll make her feature directorial debut.

Veronica Falcón to Star on Netflix’s Drama Series “Ozark” for Fourth & Final Season

Veronica Falcón is heading to the Ozarks

The 54-year-old Mexican actress, choreographer and Queen of the South scene stealer has joined the cast of Netflix’s drama series Ozark for its fourth and final season.

Veronica Falcon

Starring and executive produced by Jason Bateman, the series was created by Bill Dubuque and Mark Williams.

Ozark is a thrilling drama set in the present-day and follows the Byrde family’s journey from their normal, suburban Chicago life to their dangerous criminal enterprise in the Missouri Ozarks. The series explores capitalism, family dynamics, and survival through the eyes of (anything but) ordinary Americans.

Falcón will recur as Camila Elizonndro. She is the sister of drug cartel leader Omar Navarro (Felix Solis) whose son Javi Elizonndro (Alfonso Herrera) is scheming to take over his uncle’s cartel. Once she acknowledges her long dormant ambition, Camila quietly works behind the scenes to become a formidable player in her family’s drug empire.

In addition to Bateman, Ozark stars Laura Linney, Sofia Hublitz, Skylar Gaertner, Charlie Tahan, Jessica Frances Dukes, Lisa Emery, John Bedford Lloyd, and Joseph Sikora.

Chris Mundy returns as showrunner, writer and executive producer for Season 4. The series hails from MRC Television.

Falcón’s credits also include Room 104, Perry Mason, Perpetual Grace LTD, Why Women Kill and The Falcon and the Winter Soldier.

She will appear alongside Joseph Gordon-Levitt for Apple’s Mr. Corman and in Netflix’s Gentefied.

Her film credits include Jungle Cruise, The Purge, The Starling and Voyagers.

Annie Gonzalez Signs with Innovative Artists 

Annie Gonzalez has new representation…

The Chicana actress has signed with Innovative Artists for representation.

Annie Gonzalez

Gonzalez plays Lidia on Netflix hit series Gentefied, which is heading into its second season. Her other recent credits include the role of Amanda on Starz’s Vida, as well as Showtime’s Shameless and Amazon’s Good Girls Revolt.

Gonzalez, a East Los Angeles native, grew up singing with the band Quetzal, which has been a noted force in the Chicano movement.

She was one of the original dancers on Jamm X Kids for the WB and has been appearing on TV since the age of 10. She was recently cast in the series regular role of Jessie on ABC’s comedy pilot Bucktown, opposite Jane Lynch and Nicole Richie.

She also has a YouTube page with videos dedicated to her thoughts on spirituality, self-love, peace, positivity and living life as a Latina.

Jesse Garcia to Star in the Eva Longoria-Directed “Flamin’ Hot” Film

It’s a flamin’ hot time for Jesse Garcia.

The 38-year-old Mexican American actor and former Quinceañera star has landed the lead role in Eva Longoria’s feature directorial debut Flamin’ Hot from Searchlight Pictures and Franklin Entertainment.

Jesse Garcia

Garcia will play Richard Montanez, the architect of the Flamin’ Hot Cheeto, while Annie Gonzalez of Gentefied will portray his wife, Judy.

Flamin’ Hot tells the true life story of Richard Montanez, the Frito Lay janitor who took inspiration from his Mexican American heritage to create Flamin’ Hot Cheetos, the snack that disrupted the food industry and became a pop culture phenomenon.

Desperate Housewives actress and Telenovela, Grand Hoteland Devious Maids EP Longoria beat out several directors for the job after impressing Franklin and Searchlight with her authentic approach to the project.

“It has been my biggest priority to make sure we are telling Richard Montañez’s story authentically,” said Longoria in a statement. “I am so happy to have two extremely talented and fellow Mexican-Americans on board in these pivotal roles. Jesse and Annie have a deep understanding of our community and will be able to help tell this story of great importance for our culture.”

Also new to Flamin’ Hot is scribe Linda Yvette Chavez who has come aboard for revisions on the Lewis Colick-penned screenplay. Chavez is the creator of Netflix’s Gentefied and she’s also adapting I Am Not Your Perfect Mexican Daughter at the streamer for America Ferrera’s upcoming directorial debut.

Garcia appears in the Searchlight Pictures title Under the Same Moon, alongside Kate del Castillo and Ferrera. He has been widely recognized for his role in the highly acclaimed Quinceañera winner of the Audience Award and the Grand Jury Prize at the 2006 Sundance Film Festival. For his performance as Carlos, Garcia was nominated and won the prestigious ALMA Award (American Latino Media Arts) as Outstanding Actor in a Motion Picture in 2007. Garcia can also be seen in The Avengers.

Gonzalez is a Chicana actress and East Los Angeles native. She grew up singing with the band Quetzal, (which has been a noted force in the Chicano movement), was one of the original dancers on Jamm X Kids for the WB and has been appearing on TV since the age of 10. She is most known for her roles in Gentefied, Vida, Shameless, and Legion. She was recently cast in the ABC pilot, Bucktown starring opposite Jane Lynch and Nicole Richie. Gonzalez also has a YouTube page with videos dedicated to her thoughts on spirituality, self-love, peace, positivity and living life as a Latina.

Manuel Uriza to Appear on Netflix’s Dramedy “Gentefied”

Manuel Uriza is getting gentefied

The Latino actor has landed a recurring role on Netflix’s dramedy Gentefied.

Manuel Uriza

Uriza joins a list of new recurring cast additions that includes Clarissa Thibeaux, Ivana Rojas and Melinna Bobadilla.

The series hails from Marvin Lemus and Linda Yvette Chávez, the duo behind the Sundance Film Festival darling Gente-fied: The Digital Series, and Macro.

Created by Chicano first-gen writers Lemus and Chávez, Gentefied is a half-hour dramatic comedy adapted from the 2017 Sundance digital series of the same name. Described as a badass bilingual series about family, community, brown love, and the displacement that disrupts it all, Gentefied follows three Mexican-American cousins who struggle to chase the American Dream, even while that same dream threatens the things they hold most dear: their neighborhood, their immigrant grandfather, and the family taco shop. Set in a rapidly changing Los Angeles, the dramedy navigates important themes like identity, class, and balancing insta-fame with translating memes for their parents.

Karrie Martin, JJ Soria, Carlos Santos and Joaquín Cosio star.

Uriza will play Ernesto Morales, Pop’s estranged, oldest son. By any measure, the personification of the American Dream, Pop has never forgiven him for moving his family from East LA to the calmer suburbs of Boise, Idaho. Unlike the rest of the family, Ernesto is the only one who can stand up to Pop, as their relationship reaches a boiling point.

Rojas will portray Sarai Damian. An up-and coming Chef, Sarai is career-focused, hella ambitious, and a truth-teller. She knows what she wants and she isn’t willing to compromise her dream for anyone. We meet her as she is about to be catapulted into her biggest career high, but it comes with a big price to pay.

Bobadilla will play Melinna Barragan, a fierce non-profit lawyer, she’s down for her community, even if it means working pro-bono. If your prima with the big hoops who always got into fights got her law degree at ELAC – that would be Melinna. Passionate and fierce, she treats her clients like family.

Uriza’s credits include Magnum P.I., Hawaii Five-O, Rambo: Last Blood, The Last Ship and Snowfall.

Annie Gonzalez to Star in ABC Comedy Pilot “Bucktown”

Annie Gonzalez is buck-ed up!

The Latina actress has been cast as a series regular in the ABC comedy pilot Bucktown, from Emily Wilson, Tom Werner and Sara Gilbert and ABC Signature.

Annie Gonzalez

Gonzalez will star opposite Sofia Capanna, Shannon Woodward, Jane Lynch and Nicole Richie.

Written by Wilson and directed by Betsy ThomasBucktown centers on Amy (Woodward), who, after being dumped by her boyfriend and kicked out of her apartment on the eve of a big promotion, finds refuge at her mom’s house in the blue-collar neighborhood where she grew up.

Gonzalez will play Jessie, Amy’s opinionated best friend who works beside her as an assistant at the ad agency.

Gonzalez can currently be seen as Lidia on the hit Netflix series Gentefied. Other recent credits include Starz’s Vida, Showtime’s Shameless and Amazon’s Good Girls Revolt.

Netflix Renews Xochitl Gomez’s “The Baby-Sitters Club” for Second Season

Xochitl Gomez’s club is still active…

Netflix has renewed the Latweena actress’ The Baby-Sitters Club, based on the best-selling novels, for a second season.

Xochitl Gomez

Season 2 of The Baby-Sitters Club follows the friendship and adventures of Kristy Thomas, Mary Anne Spier, Claudia Kishi, Stacey McGill, Dawn Schafer (Gomez), Jessie Ramsey, Mallory Pike as the middle-schoolers start their babysitting business in the town of Stoneybrook, Connecticut.

Book author and series producer Ann M. Martin was the first to conceive the idea of these inspiring young girls with different backgrounds, personalities and opinions that were brought together by a business venture they conceived and bonded through the friendships they forged.

The family friendly adaptation comes from Walden Media.

Gomez’s other credits include Gentefied and Shadow Wolves.

Xochitl Gomez to Star in the “Doctor Strange” Sequel “Doctor Strange in the Multiverse of Madness”

It’s a Strange time for Xochitl Gomez

The Latina actress has joined the cast of Marvel’s Doctor Strange in the Multiverse of Madness, in which Benedict Cumberbatch returns to reprise the title character and Sam Raimi takes over directing duties.

Xochitl Gomez

Benedict Wong and Chiwetel Ejiofor also are expected to reprise their roles from the original film as, respectively, fellow sorcerer Wong and Strange’s compatriot-turned-nemesis Karl Mordo.

And Elizabeth Olsen has been tapped to reprise her role as Scarlet Witch, aka Wanda Maximoff, for a storyline that Marvel Studios chief Kevin Feige has said will link up with her Disney Plus series WandaVision that debuts in December.

Plot details and Gomez’s character are still unknown at this time.

Production will begin after Cumberbatch finishes filming the next Spider-Man film, where he’ll be playing Doctor Strange.

Raimi replaces original director Scott Derrickson, who departed the project in January due to creative differences.

Gomez’s previous credits include Netflix’s The Baby-Sitters Club and Gentefied, as well as Raven’s Home, Roped and Shadow Wolves.

Joaquin Castro & Congressional Hispanic Caucus Urge Equal Employment Opportunity Commission to Update Diversity in the Media Report

Joaquin Castro is calling for a more diverse media…

In a letter to the Equal Employment Opportunity Commission (EEOC), the Congressional Hispanic Caucus (CHC) – chaired by the 45-year-old Mexican American politician and U.S. Representative for Texas’ 20th congressional district – is urging the commission to update its “Diversity in the Media: A Chart Book for Selected Industries” report, which hasn’t been updated since 2004.

Joaquin Castro

The call to action furthers Castro and the CHC’s efforts to increase diversity in media and entertainment and to have a baseline of data for transparency and ultimately greater accountability in the industry.

The letter is addressed to EEOC Chair Janet Dhillon, as well as EEOC Commissioners Victoria A. Lipnic and Charlotte A. Burrows and discusses the importance of having a baseline of data for transparency and ultimately greater accountability.

The 2004 report lays out data on the diversity in media in three major categories: broadcasting, publishing and cable.

With the advent of streaming and the surge of digital content, the CHC points out that the media industry has “drastically changed” since the report was released over 16 years ago and it’s time that revisions be made.

Castro and the CHC requested the EEOC update the report no more than 60 days from the receipt of the letter. They also are looking for updates every 30 days until the final report is released.

The CHC broke it down and requested that the new report include:

  1.  Disaggregated data on race, ethnicity and gender by individual industry rather than the grouping format used in 2004.
  2.  New industries such as digital content and streaming provider
  3.  Updated data for all positions in each industry from entry level up to and including Executive level positi
  4.  When possible, data on salaries and wages disaggregated by race, ethnicity and gender for each of the employee categories, including Executive level positions for each industry.

“While discrimination and lack of equal opportunity for underrepresented groups is present in many fields, the media industry is unique in its ability to influence the broader culture and shape the perception of entire groups,” the letter stated. “When Latinos do not have the opportunity to shape the media’s depiction of our communities, it ultimately emboldens a misunderstanding of our communities that weakens the social fabric of American society. The CHC views greater transparency around employment data through publicly available information as critical to increasing representation for Latinos and other underrepresented communities.”

An updated report would hopefully help move the needle further as Hollywood tries to become more inclusive when it comes to talent in front of and behind the camera — specifically in a time when the country is seeing a social and civic reckoning.

It also comes after a blatant lack of Latinx representation when it came to Emmy award nominations, even though the television landscape was filled with Latinx-led shows like Vida, One Day At A Time and Gentefied.

Pose has been an Emmy favorite and although star Billy Porter was nominated, there was no love for show co-creator Steven Canals or series stars Mj Rodriguez and Indya Moore, who’ve delivered stellar work on the FX drama.

The new ABC comedy United We Fall features Latinx characters but with the cancellation of The Baker and the Beauty, there’s a glaring absence of shows with a majority Latinx cast on a major network.

Last fall, Castro led a congressional delegation to Los Angeles where the CHC met with several studios and streamers, talent agencies, as well as union and guilds. Congress has worked to include this language in almost all of the major funding bills during the Appropriations process and in the National Defense Authorization Act. The CHC has regular conversations with stakeholders regarding the state of the industry. Most recently the CHC had meetings with Amazon Studios and the Academy of Motion Pictures Arts and Sciences as they develop their new 2025 diversity initiatives to ensure that Latinos are included in these goals on diversity.

The letter was signed by Castro, Robert Menendez (Co-Chair, Diversity Taskforce), Tony Cárdenas (Co-Chair, Diversity Taskforce) as well as members of Congress José E. SerranoRuben GallegoGilbert R. Cisneros, Jr.Juan Vargas and Nydia M. Velázquez.