Alvarez Defeats Liam Smith to Claim WBO Light-Middleweight Title

Canelo Alvarez has a new title under his belt…

The 26-year-old Mexican professional boxer knocked out Liam Smith in the ninth round Saturday night after dropping him in the previous two rounds, winning the WBO light middleweight championship before a record crowd of 51,240 at AT&T Stadium.

Canelo Alvarez

The victory kept Alvarez (48-1-1) on pace for a showdown with undefeated, unified middleweight champion Gennady Golovkin that is expected be held by September 2017, according to Alvarez promoter Oscar De La Hoya.

“I fear no man,” Alvarez said in the AT&T ring through an interpreter. “I am the best fighter in this. About a month ago, we offered GGG three or four times as much to make the fight.”

Golovkin is a 34-year-old Kazakhstan native based in Santa Monica, California, who has said he wants the fight as soon as possible. Signals have been mixed from the Alvarez camp whether he was waiting to better negotiating terms and location as well as wanting to spend more time training at a higher weight.

Alvarez, ranked as the world’s best boxer, pound for pound, by BoxRec, had won a middleweight title but vacated it for this shot at the junior middleweight championship, sparking criticism that he was avoiding the hard-punching Golovkin.

“We are ready for him and he doesn’t want to accept,” Alvarez said. “As I said, we are a team and I fear no one. I fight the best and I want to fight the best. I am the best at this sport and Viva La Mexico!”

Negotiations toward a fight this fall fell apart, and some were surprised Alvarez said Golovkin had been offered a fight.

The large crowd for the Mexican Independence weekend bout will keep the home of the Dallas Cowboys in the running for the prospective match with Golovkin. The attendance record had been set in a Manny Pacquiao fight.

Alvarez was loudly cheered throughout the fight as well as every time he was shown on the screen during undercard bouts. Before the knockout in the ninth, his blistering pace of right uppercuts continued to take a toll and he opened a cut above Smith’s right eye.

Smith (23-1-1) wasn’t the pushover some expected when Alvarez announced the fight instead of meeting Golovkin. An inch taller and a little stronger, Smith had never been knocked down. He was willing take some hits while trying to land his knockout right. Alvarez was much quicker and had a strong and swift left while trying to set up a barrage of left and right body blows.

“If I would have waited a little longer and gotten more experience I would have been able to fight a guy like that better,” Smith said. “I am very disappointed. Canelo was too good. I needed better timing, my timing was off.”

Trejo to Compete in Beer Sales Competition at This Week’s Cowboys Game to Support ¡Adelante!

Danny Trejo is ready to sell beer for a good cause…

The 70-year-old Mexican American actor and Machete star will go head to head the Discovery Channel’s Richard Rawlings during a friendly beer sales competition scheduled to take place before the start of the September 28 Dallas Cowboys game at AT&T Stadium.

Danny Trejo

The competition has been orchestrated by Miller Lite as part of its is Hispanic Heritage Month celebrations.

Trejo and Rawlings from Discovery Channel’s Fast N’ Loud will each have 30 minutes to sell as much beer as possible in the Miller Lite Corral in order to be declared the winner.

Miller Lite will make a $10,000 donation on behalf of the winning celebrity to ¡Adelante! U.S. Education Leadership Fund, a non-profit organization that focuses on providing leadership development and scholarships for Hispanic college students.

“We are delighted to add extra excitement to the Miller Lite Corral during the game that celebrates Hispanic Heritage Month. We hope consumers also get excited about it and choose to take part in the friendly competition or at least cheer on their favorite celebrity,” said Paul Stiff, MillerCoors regional alliances manager for the central region of Texas. “We encourage our fans to join in on the celebration, experience our new packaging, and enjoy some Miller Time before the game.”

An on-field check presentation will take place during halftime to announce the winner and present the funds to ¡Adelante! Miller Lite’s donation will be used to help further the education and professional development of Latino students.

Gomez Headlines Dallas Cowboys Thanksgiving Game Halftime Show

Selena Gomez has returned to her Dallas area roots this Thanksgiving… in a big way.

The 21-year-old half-Mexican singer/actress, a Grand Prarie, Texas native, returned home to headline the Dallas CowboysOakland Raiders halftime show.

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Gomez energetically rocked the stage at Arlington’s AT&T Stadium on Thanksgiving day as she performed on behalf of The Salvation Army.

Donning a sexy bodysuit, a fringe leather skirt and a pair of gold gladiator wedges, Gomez kicked off her three-song set with “Like a Champion.

In the middle of performing her current hit “Slow Down“, the former Disney Channel star shed the skirt and revealed a pair of leather hot pants.

Gomez, who was joined by several dancers, cheerleaders and flag bearers, then concluded her set with “Come and Get It“.

All three songs appear on Stars Dance, the singer’s latest chart-topping album.

Charlotte Anderson, the Cowboys executive vice president and chief brand officer, has explained why the team decided to have Gomez perform during the halftime show. Anderson, who is also the first woman chair of the Salvation Army’s National Advisory Board, said that she wanted someone who can inspire a new generation.

“Particularly this year, clearly with Selena Gomez, the whole concept is to mobilize a younger generation,” Anderson explained. “This generation is yards ahead of us in terms of how they communicate. She is the perfect person to go to when you’re trying to reach that generation.”

“If we can inspire people to give and help the Salvation Army, then we can help people one step at a time and really help address significant problems,” she added.