It’s Bad Bunny for the W… W magazine cover, that is…

The 27-year-old Puerto Rican rapper, singer and songwriter graces the cover of W Magazine’s Music Issue.

“@badbunnypr is no stranger to playing different characters, in fact it’s one of the (many) things that keeps the world watching him,” writes the magazine in its Instagram post about their cover subject. “Last year, the rapper made waves for performing drag in his music video for ‘Yo Perreo Sola,’ in which he dressed in head-to-toe red latex, complete with dripping jewelry and stiletto boots. But underneath it all, the artist, born Benito Antonio Martínez Ocasio remains a country boy from Puerto Rico’s northern coast, a laid-back beach kid who will roll into an industry party in board shorts and flip-flops.”

The Grammy winner, who worked overtime during the coronavirus pandemic to release three new albums and become 2020’s most streamed artist on Spotify, spoke with Abby Aguirre about optimism, his creative process and his upcoming acting roles, including his role in the highly anticipated film, Bullet Train alongside Brad Pitt.

Read the full cover story here.