Tag Archives: 5020 Records

Noreh Signs with 5020 Records

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It’s an important first for Noreh…

The Venezuelan singer/songwriter and producer, known for his infectious melodies and raw lyricism powered by his captivating vocals, has leaped from an indie artist to landing his first label signing with 5020 Records, which was launched by Sony Music.

Noreh “We were independent for a while but I’m clear that every part of the process (as hard as it was) brought us here,” the Venezuelan artist and former Billboard On the Radar Latin act, expressed in an Instagram post. “I never included the word ‘dreams’ in my vocabulary because I felt that wanting big things was not for people like me and fortunately I was wrong! […] Right now they come together: the support you give me, my team working hard, our tattooed ballads + the new chance and a new team of people willing to add and amplify what we already do and even more important: that these songs reach many more corners. I’m 27 years old and this is just beginning. 5020, you and I will make a great album.”

“We are extremely pleased to welcome Noreh as a new member of the 5020 Records family,” Rafa Arcaute, president of 5020 Records said in a press statement. “His innovative approach to music and his ability to connect with audiences on a deep level make him the perfect addition to our roster of artists. We are excited about the opportunity to support his artistic development and help him achieve even greater success.”

Nanpa Básico Signs Record Deal with Sony Music’s 5020 Records

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Nanpa Básico has a new recording contract…

The 31-year-old Colombian hitmaker has signed a record deal with 5020 Records.

Nanpa Básico Born Francisco David Rosero Serna, the singer-songwriter from Medellín, Colombia has made a name for himself due to his socially conscious, raw lyrics and a signature style that blends hip-hop with reggae and regional influences.

His latest album, HECHO M13RD4, includes collaborations with Ryan Castro, Gera MX and Santa Fe Klan.

“Joining 5020 Records is an important milestone in my career. This collaboration will allow me to reach even more fans and take my music to new heights,” Básico said in a statement. “I am excited about the future and the creative possibilities that this partnership brings.”

Sony Music recently launched 5020 Records out of Miami with a roster that includes Christina Aguilera, Kany García, Nathy Peluso and Residente.

Básico had previously been releasing his music via his own self-titled imprint.

“We are thrilled to welcome Nanpa Básico to the family,” added Rafa Arcaute, co-president of 5020 Records. “His unique voice and powerful storytelling resonate with audiences around the world, and we look forward to supporting his artistic vision and helping him achieve even greater success.”

“Having Nanpa Básico in our roster reinforces our mission to expand the possibilities for Latin music exponents who, like him, are committed to excellence and the values of our culture,” added Bruno Duarte, 5020 Records co-president.

News of the deal comes on the heels of Básico’s upcoming Duelo Tour, which includes stops throughout Mexico, including Monterrey, Guadalajara and Mexico City.

Kenia Os Re-Signs Recording Deal with Sony Music Mexico & 5020 Records

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Kenia Os is hoping to expand her musical reach…

The 24-year-old Mexican singer-songwriter, a rising Latin music pop star, has re-signed her recording deal with Sony Music Mexico and 5020 Records, the new Sony imprint based out of Miami.

Kenia Os“I’m thrilled to continue growing along with my label, Sony Music Mexico, and with 5020 Records to develop my career at an international level. I’m very excited about everything that’s coming,” said Os. The singer signed her new deal out of 5020’s offices in Miami.

In a Latin arena currently dominated by urban and regional Mexican music, Os has been an unlikely pop success, garnering over 5 million subscribers to her YouTube channel and currently has over 7 million listeners on Spotify. A sensation on TikTok, Os’ hit “Malas decisiones” generated over 8.4 million creations on the platforms.

Os (real name Kenia Guadalupe Flores Osuna) has released two albums on Sony, Cambios de Luna (2022) and K3 (2023), which was also released in vinyl format in Mexico. The former was accompanied by a short documentary that played successfully in movie theaters in Mexico.

“We’re very happy with what we’ve accomplished so far with Kenia, the new Mexican pop star,” said Roberto Lopez, president of Sony Music Mexico.

“Kenia is a unique artist, with an artistic and entrepreneurial vision,” said Rafael Arcaute, co president of 5020 Records. “We are inspired by her power and dedication to her career.”

“She’s an exceptional artist who combines talent, vision and professionalism,
added 5020 co president Bruno Duarte. “It’s an honor for us to extend this relationship.”

Os recently won three Premios Juventud, which are voted on by fans, including New female generation and Best Fandom. She also has multiple nominations to the MTV MIAW 2023 awards.

Residente Releases New Diss Track “Bajo y Bateria”

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Residente is back with explosive new music…

The 45-year-old Puerto Rican rapper, singer, songwriter and filmmaker, whose real name is René Pérez Joglar, has released the new diss single “Bajo y Bateria” via 5020 Records.

ResidenteAs Latin urban continues to significantly increase in popularity and consumption within the mainstream, Residente continues to stand at the pinnacle as one of the best lyricists in the rap game, with hardly any competition.

With a snarling, sardonic delivery that is as playful as it is vicious, Residente testifies to his unmatched lyrical mastery.

He knows this well, spitting verses like,

“Ya nadie en el género urbano sonríe conmigo que sus dientes me los puse de collar,” this time challenging fellow Puerto Rican rapper Cosculluela.

In March, Cosculluela pleaded guilty for domestic violence against his ex Jennifer Fungenzi. “Por más que reces, los puercos como tú no van al cielo,” Residente snarls.

In a wildly potent nine-minute diss track, the ex-Calle 13 frontman challenges the confines of substantial Latin pop with stunning and riveting wordplay that’ll make jaws drop.