Enrique Iglesias will be spending the upcoming Thanksgiving holiday in the Lone Star State…
The 36-year-old Spanish heart-throb will perform at this year’s Dallas Cowboys Thanksgiving Day game to kick off the Salvation Army’s Red Kettle campaign.
The “I Like It” singer announced his upcoming performance during a recent tour stop at New York City’s Madison Square Garden.
“This is a great opportunity – to spend Thanksgiving in Dallas where music, football and helping others truly comes together,” says Iglesias. “The Dallas Cowboys and The Salvation Army have a great partnership—throw in some great music and I know we can get viewers dancing and encourage donors to give generously.”
The campaign has raised $1.4 billion—including a record $142 million last year—since the partnership with the Cowboys began 15 years ago. This will be the 120th anniversary of the organization’s iconic Red Kettle Campaign.
The halftime extravaganza has become almost as big of a tradition as the holiday game itself. Previous performers include Keith Urban, Kelly Clarkson, Carrie Underwood, Destiny’s Child, Jessica Simpson and Reba McEntire.
“We are more than excited to have superstar artist Enrique Iglesias kickoff the Red Kettle Campaign,” says Charlotte Jones Anderson, Dallas Cowboys’ executive vice president of brand management and Chairperson of The Salvation Army’s National Advisory Board. “We know he will put on a halftime performance that will commemorate the 15th anniversary of the Cowboys partnership with The Salvation Army in style.”
To commemorate his participation in this year’s halftime show, America’s Team leaders presented Iglesias with a Cowboys #67 jersey in honor of the 67 No. 1 spots he’s held on the Billboard charts.
As part of the kickoff, fans of Iglesias and the Cowboys can be entered to win a trip for two to the Thanksgiving Day game by signing up to host an Online Red Kettle. In addition, supporters can make a $10 donation to the Red Kettle Campaign by texting the word “GIVE” to 80888.
The Dallas Cowboys Thanksgiving Day game against the Miami Dolphins will take place on November 24 at 4:15 pm ET at Cowboys Stadium in Arlington. The game will be broadcast live on CBS.