She’s created looks for Mexican superstar Gloria Trevi… But Johana Hernandez could soon be dressing America.
The 26-year-old Salvadoran American fashion designer, the daughter of immigrants, has been selected as one of the 13 contestants for the second season of NBC’s Fashion Star.
Hernandez was selected from 16,000 aspiring designers who applied to take part in the network’s fashion design competition, which features Nicole Richie as a mentor.
Hernandez says she’s aiming to showcase authentic Latino style this season, which premieres on Friday, March 8.
“This is my opportunity to represent Latinos in a field where the inspiration always comes from Europe,” Hernandez told Efe. “The designers don’t look to the modern Latin woman for inspiration, that’s what I come to propose.”
That modern Latina, according to Hernandez, is a woman who “doesn’t show too much, but at the same time is glamorous and revealing in an elegant way.”
Even though she’s a young designer, Hernandez has gained some great experience in the industry. She’s the principal designer for Seven7 jeans and Mexican singer Gloria Trevi will be wearing some of her creations on stage during her upcoming world tour.
But Hernandez’s biggest professional aspirations are riding on her own fashion line, Glaudi.
“My designs are born of my roots and my family history,” she says. “They have a lot of detail and a lot of meaning. “It’s a style with roots.”