Brat, the Gen Z-focused digital studio and network, has given the green light to a new series featuring the 20-year-old Mexican-American up-and-coming professional boxer.
On the Ropes, the eight-episode series fronted by Garcia, is set in the world of underground boxing.
Garcia, who is 16-0 as a pro, has 1.4 million Instagram followers and is on the December 15 Canelo Alvarez–Rocky Fielding undercard at Madison Square Garden.
On the Ropes debuts February 25.
The Brat network has more than 2.5 million subscribers on YouTube, with 15 million unique viewers, says the company, which focuses on using social media stars to build teen-based programming for platforms like YouTube, Facebook and Instagram. Nearly 3 billion minutes of content were consumed in the past year, Brat says.
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